Parents don’t need anything to bug them.
Your home may look like a calm, serene place full of love and laughter, but there are thousands of bugs living, shall we say, right under your nose. And they can be active all year long. The rhinovirus and the flu can thrive in the home and attack without notice. Thankfully there’s good news on the home front; with Kleenex® Anti-Viral* Tissues you can deal with the bug, regardless of the season.
They may look like regular tissues, but they pack quite a punch. Hiding between the oh-so-soft plies is a blue-dotted, moisture-activated layer. When the bug hits that, it’s over within 15 minutes.*
By using Kleenex® Anti-Viral* Tissues, you now have the weapon to kill 99.9% of cold and flu viruses* in the tissue within 15 minutes, including the pandemic 2009 H1N1 influenza A virus* (formerly called swine flu).
Even with this amazing ability to kill cold and flu viruses, Kleenex® Anti-Viral* Tissues lose none of their softness and are gentle enough even for small children.
How to Battle the Bug.
You’re on the home front. Here’s some intelligence every parent needs to be armed with for the battle of the bug:
- An estimated 125 million workdays are missed by parents who stay home with a sick child.
- Kleenex® Anti-Viral* Tissue is the only facial tissue that kills 99.9% of common cold and flu viruses* in the tissue within 15 minutes, including the pandemic 2009 H1N1 influenza A virus* (formerly called swine flu).
- 88% of mothers say their children caught the cold or flu from classmates.
- 79% of mothers feel their child gets sick more often during the school year.
- Children in school environments can have as many as 12 colds per year, according to the National Institute of Allergy and Infectious Diseases.
Other tips to battle the bug:
- Throw tissues away immediately after each use.
- 72% of moms surveyed feel cleaning up piles of facial tissues in the house when a family member is sick has contributed to their cold or flu.
- 57% of moms feel that placing a child’s used tissue in their pocket on the go has contributed to the spread of the bug.
Activities & Resources
Battle the bug by downloading and printing the PDFs below. Share with your kids to help them learn how to battle the bug too.
***Survey methodology: The survey findings were generated via a telephone survey of 500 mothers with children ages 6–12 conducted by Braun Research between the dates of March 31 – April 9, 2009. The margin of error is +/- 4 percentage points.
FACT: The cold & flu bug lives all year long.
